“In 2020, [Georgetown University professor Michael Kazin] says any Democrat who wins the nomination needs to reach the 8% to 10% of swing voters. The nominee can try to reach these voters by adopting an ‘effective message’ criticizing how Trump has not helped Americans and a ‘unifying message’ that tells people their interests will be served, he says. ‘I’m not quite sure what message is going to be the most effective one, but I am sure that a Democrat who wins the nomination will not just be able to talk to their base because their base isn’t large enough to win the Electoral College,’ he says. ‘Might be large enough to win the popular vote but probably not large enough to win the Electoral College.’”
– Jeremy Hobson and Allison Hagan, WBUR
Democrats
Michael Bennet released his first digital ad in a new series called “Just the Truth” about his family history and immigration.
Surrogates for Joe Biden—including former Secretary of State John Kerry, Atlanta Mayor Keisha Lance Bottoms, and former Congressional Black Caucus chairman Emanuel Cleaver II—are beginning a weeklong “We Know Joe” tour of Iowa.
Michael Bloomberg has hired 500 organizers and staff members in more than 30 states across the country. Another 300 staffers work at his national headquarters in New York City. He also released a new ad, “Judge Him,” featuring judge Judy Sheindlin.
Cory Booker is airing a new ad in Iowa called “Rise” as part of a six-figure ad buy. He canceled events in Iowa on Wednesday to attend a congressional briefing on Iran.
Pete Buttigieg attended a private fundraiser in Houston on Monday. He also released four different ads in each early voting state focused on Buttigieg’s military service (New Hampshire), mayoral tenure (South Carolina), healthcare (Nevada), and economic inequality (Iowa).
Deval Patrick made a six-figure television and digital ad buy across Iowa, New Hampshire, Nevada, and South Carolina. In the spot, “Not Too Late,” Patrick said he entered the race late because of his wife’s cancer diagnosis.
Marianne Williamson said on Monday that she had a skeletal staff with five or six people on the payroll. Her former campaign manager, Patricia Ewing, said everyone had been laid off.